Tourism & Hospitality

Kenya’s tourism and hospitality sector is a cornerstone of
its economy—contributing significantly to GDP, employment
and foreign exchange earnings. With world-renowned safari
destinations, pristine beaches, rich cultural heritage, and a
growing conference tourism segment, the sector remains
one of the most promising for sustainable investment.

Why Invest in Kenya’s Tourism & Hospitality Sector?

Globally Recognized Destinations

Kenya is home to iconic tourist attractions such as the Maasai Mara, Amboseli, Mount Kenya, Diani Beach, and the Great Rift Valley—consistently drawing travelers from across the globe.

Diverse Natural & Cultural Offerings

From wildlife safaris to beach holidays, cultural tours, and adventure travel, Kenya offers a unique all-year-round tourism experience.

Strategic Accessibility & Infrastructure

With modern airports, road networks, and ongoing improvements in hospitality infrastructure, Kenya is well-positioned to serve regional and international tourism markets.

Government Support & Incentives

The government offers incentives including tax holidays, investment deduction allowances, and streamlined licensing through the Kenya Investment Authority (KenInvest).

Underdeveloped Hospitality Nodes

While key destinations are thriving, many counties remain untapped—offering significant opportunities in eco-lodges, resorts, boutique hotels, and tour operations.

Growing Domestic & Regional Tourism

Kenya’s expanding middle class and increased regional mobility have fueled a rise in domestic and intra-African travel—creating a reliable year-round customer base beyond international tourists.

Key Investment Areas in Tourism & Hospitality

Safari & Eco-Tourism Development

Coastal & Marine Tourism

Urban Hospitality & MICE

Digital Tourism & Travel Tech

Featured Tourism & Hospitality Companies Ready for Investment

Zola Consultants works with a curated portfolio of tourism and hospitality enterprises across Kenya that are seeking strategic investors for expansion, product development, and eco-sustainable tourism. Below are select companies currently open for investment:

Ready to Invest?

Each of these companies has been vetted by Zola Consultants for business viability, legal compliance, and growth potential. Whether you’re a private investor, fund manager, or institution, we provide hands-on support—introductions, due diligence, structuring, and compliance—to ensure your investment journey is seamless and successful.